Press Release: Griffin’s is launching the Gran Robusto, an innovative format to the line

Basel, April 2014. With the creation of this innovative Gran Robusto, the renowned and popular cigar brand Griffin’s responds to the desire of modern aficionados to discover and enjoy a multi-faceted and well-rounded cigar experience. The new Griffin’s Gran Robusto is perfectly balanced and proves to be an ideal companion to follow a light meal.


The Dominican filler tobaccos (harvested in the Cibao Valley) and a Peruvian binder with a beautiful Ecuadorian wrapper lend this cigar a mild-to-medium strength. This new format is slightly longer and has a bigger ring gauge (RG 52) than a typical Robusto.


When the cigar is cold, the wrapper leaves an enjoyable bitterness with flavours of dry earth and wood on the lips. As soon as the cigar is lit, its flavours will remind aficionados of green grass and wet wood. In the second and last third of the tasting experience the aromas get more and more complex. The unique composition of the Griffin’s Gran Robusto’s tobacco leaves provides this cigar with a harmonious blend. A sweet, not too heavy rum, or a light single malt whisky would pair perfectly with it.


The new Griffin's Gran Robusto is available worldwide as of May 2014 (in boxes of 25 and etuis of 4 cigars) from selected specialist tobacco retailers.


Format Gran Robusto
Length 13,6 cm; 5 ⅜ “
Diameter 2,1 cm; RG 52
Wrapper Connecticut Ecuador
Binder Pelo de Oro Seco
Filler San Vicente Seco, Piloto Visus and Olor Visus
Aroma Intense

Price US $ 10.80 (per cigar)
US $ 270.00 (25-piece box)


About Griffin’s

The famous mythical creature, the “Griffin”, gave Griffin’s its name. The symbol has represented the brand from its early beginnings.


Griffin’s Cigars were created by Bernard Grobet in 1984 in his private Club “The Griffin’s” in Geneva and have been produced in the Dominican Republic ever. Due to the aficionados’ rising demand the cigars were successfully sold in Switzerland, in the US and later globally.


In 1992, Bernard Grobet sold the brand to Oettinger Davidoff AG in Basel, Switzerland, which had distributed “The Griffin’s” worldwide and which ever since has constantly been developing the brand’s new cigar lines.


Media contact:
Oettinger Davidoff AG
Corporate Communications
Hochbergerstrasse 15
CH - 4002 Basel
Tel. +41 61 279 36 24
media@oettingerdavidoff.com oettingerdavidoff.com
griffinscigars.com

Views: 34

Comment by Catfishbluezz on April 23, 2014 at 5:48pm
Interesting... I'm not a huge fan of griffins, which is weird because I love all things henke. I'll have to give it a run and see.

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