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Drew Estate had a lot going on at their booth during IPCPR 2014. Let me break it down for you. Before I do, this is a picture of JD and I after the interview we had with him. Not my best picture. JD was on point, as usual.

First, Drew Estate completely redesigned their booth. It looked like the Manhattan Bridge. On the outside of the booth there were several pieces of artwork done by the Subculture Studios team. IMHO one of the best booths, if not the best booth at IPCPR this year. Not to mention there were custom painted ashtrays all over the place. Jesse and his Subculture Studios team really made the booth stand out this year.

We had a chance to talk to Willy Herrera about the new Herrera Esteli Norteno. The Norteno will come in five different sizes. I had no idea why the cigar had a bird on the band, until Willy broke it down for us. Apparently, it is a really rare cliff diving bird. Willy said for three days in a row he saw this bird in Esteli. He said it was fate. Watch the video to learn more.

Drew Estate has gone pipes. Drew Estate through their own creation and partnership with Tsuge had several different pipe tobaccos and pipes on display. I loved the pipe which looked like Texas. I wonder why.

The Drew Estate SLAB (Solutions Lab) team launched the "Drew Diplomat" app and customer loyalty program. You can read all about it here on the Drew Estate website or you can watch my interview with Sam Morales of Drew Estate where he breaks it down in three minutes.

I had the chance to interview the guys from Royal Agio Cigars. Royal Agio and Drew Estate recently entered into a distribution agreement where Drew Estate sells Royal Agio products in the US and Royal Agio sells Drew Estate products in Europe. Learn more about that agreement and Royal Agio's newest cigar in the video.

Last but not least. I saw several guys in the Drew Estate booth walking around with these legit cigar holders. I know they are made by Tsuge and aren't available as of IPCPR. More to come.

Let me know if you have any questions about Drew Estate from IPCPR 2014 leave a comment and I will do my best to answer it. 

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Views: 657

Comment by Charlie on July 27, 2014 at 10:26pm

The Royal Balmoral cigar is super good, the one with the 18 year old Brizilian Arapriaca wrapper. That Dirty Rat Ash tray was super sick, I want to get my hands on that very badly. IDK if I would put my smoke in a holder? Any ways I thought that pic with you and JD was cute ;)


MFCEO
Comment by Smokin Logan (Man Angel #1) on July 27, 2014 at 10:32pm

Charlie - I am excited to smoke the Balmoral 18. I have heard a lot of good things about it. Thanks for the ego boost on the cute comment :)


Brand
Comment by RobbyRas on July 28, 2014 at 8:54am

this booth was more than impressive... not everyday do you see a trade show booth with a second floor... 


Retailer
Comment by Mickey irratebass on July 28, 2014 at 9:02am

Not sure how often I would use a Cigar holder, but I would like to have one....not necessarily a DE one either, I have seen some nice ones on Ebay courtesy of Katman

Comment by Catfishbluezz on July 28, 2014 at 10:59am

We need that backstage pic of us with JD.  I had a side selfie as well back there


Retailer
Comment by 302JH (ManAngel #2) on July 28, 2014 at 5:25pm

Those cigar holders and new DE pipes are Tits!


Mod
Comment by Matt Ross on July 28, 2014 at 6:04pm

The cigar holders, from what I understand, are not for sale at this point, though, with the positive feedback the company is getting, I could see them being manufactured to the public.

I agree with Charlie - I loved the Balmoral that I smoked.

Comment by Generally Useful Jared on July 29, 2014 at 7:35pm
Is there other benefit to the holder aside from just giving the smoke added space to cool, or is that pretty much the main idea? I've seen them in shops and wondered what the point was.

Mod
Comment by Matt Ross on July 30, 2014 at 6:36am

Jared - I think its main purpose is as a "fashion" accessory, but there are other purposes too, technically.  A holder could keep tobacco out of the smoker's mouth if he is smoking a short-fill cigar, could keep the wrapper from sticking and tearing on the smoker's lips, could prevent nicotine stains from getting on fingers, could cool and mellow the smoke and could keep smoke from stinging the smoker's eyes.

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